TikTok Live Guides

The orientation guide for new TikTok Live creators: what gifters are, how to track them, and why they're not just 'viewers who pay.'

5 min read

The complete economic chain from a viewer buying coins to a creator's bank account, with real numbers at every step.

5 min read

Eligibility, gift income, viewer subscriptions, ads — what TikTok actually pays out to creators and how to be eligible.

6 min read

Same product, different paths. What an agency actually delivers and when each path fits — beyond the headline math.

5 min read

Which TikTok Live battle format actually pays best? Per-format diamond economics, W/L baselines, and when to pick which.

6 min read

Pre-match prep, opponent selection, mid-battle audience cues, and what wins close battles in the final 30 seconds.

6 min read

The number on the screen isn't what your gifters paid — it's diamonds counted toward the win. Here's exactly how it's calculated.

4 min read

There's no universally best hour. There's a best hour for each creator's specific audience — and finding it is the highest-leverage scheduling move.

5 min read

The Pareto reality of TikTok Live: a small handful of gifters provide most of the diamond income. Treat them accordingly.

5 min read

Three streams a week pays differently than three in one day. Why audience memory matters and what consistent looks like in practice.

5 min read

The complete LIVE Pro eligibility breakdown — monthly diamonds, followers, and per-stream concurrent viewers — and why most agencies miss it without realising.

6 min read

How TikTok's Creator Network bonus tiers actually work — the three signals that decide them, how mid-month pace prediction beats end-of-month surprise, and why spreadsheets miss it.

7 min read

The four functional categories of TikTok management-agency software, what each one does, and how to evaluate them against the work an agency actually does day-to-day.

6 min read

A practical method for projecting end-of-month tier from mid-month pace. Linear projection works as a baseline; the real edge comes from comparing against the creator's historical end-of-month pattern.

6 min read